The Campaign Planning & Tracking Whether
you are prospecting new accounts or are simply keeping in touch with
your current book, there is nothing more helpful than planning a year
long campaign. By having a "drip" campaign planned out
and easily monitored, you can quickly and efficiently keep in touch,
conduct seminars, send Holiday cards, etc. This effort on your
part will distinguish you from your competition because no
effort, no matter how little, goes unnoticed or unappreciated.
The use of this screen helps Dewayne
& Peter manage the contacting of clients no less then 22
times each year. This has paid off especially given the last two
years of market performance. How often have you been in contact
with your clients over the last 2 years. Distinction
Number Five & Six - Brokers*ACT! focuses on
Client Retention and Meaningful Contact. Don't be fooled by that
PRIMATE Marketing Program that focuses on bombarding your
clients and prospects with useless letters (not to mention the
thousands of dollars it will set you back).